In today’s competitive markets, the right technology needs to be aligned to your overall business goals for increasing sales. But it can be a challenge to sift through the various tools available. This article discusses four ways you can use modern technology to generate more sales, including creating videos for social media, chat bots, mobile apps, and real-time voice and audio applications.

Create Videos for Social Media

More and more businesses are harnessing videos to increase sales today. According to Cyberclick, 60 percent of businesses use video for social media.  Given the obvious attractions of video to users, all kinds of businesses will grow increasingly interested in creating videos to spur both online and offline sales.

YouTube continues to be used as one of the largest search engines online. However, other platforms have caught up on the power of video. Many businesses are benefitting from the power of videos through social media to increase sales and engage customers. Nearly every popular social media platform now has video, including Facebook, Instagram, WhatsApp, Snapchat…

When planning videos for social media, be sure to make your videos both educational and entertaining. They should be short and shareable clips. There are plenty of online software platforms to make simple but memorable videos for whichever platform you target.

Chatbots

Chatbots are the biggest trend in online marketing. With these new technology advancements, a virtual service such as the chatbot has come into play. The benefits of having a chatbot in your toolkit are numerous.

Since they are virtual robots, chatbots are available to your customers 24 hours a day. They allow your customers to find the answers they need when they are searching for information. This will improve customer satisfaction.

Chatbots can also automate tasks that often need to be repeated. By using a chatbot to automate these tasks, you will know that your business needs will be done correctly, efficiently and at the right time.

Mobile Apps

It’s important to have your information easily available. Being mobile will help your business engage with customers on any device. An app helps your business increase sales by making it easier to promote your products or services around the clock.

With the newest app development tools, developing an app doesn’t have to be expensive. There are platforms that help create apps without having to be a developer, and they are especially useful if you are looking for something simple to get started.

You can also get a quote for your app development costs to help you make the right decisions. While no app development is without risk, this app cost calculator will give you high and low estimates for the full development process as well as explain how the numbers were derived.

Real-Time Voice and Audio Applications

Successful businesses can actively grow sales by using innovations and technologies, which allow many operational activities to run more smoothly. Having the right telecommunications tools such as the Agora Quick Start Guide will help you manage your sales team and grow business.

Using a good mix of real-time voice and audio applications gives your team the flexibility to meet customers without the constraints of time and travel. Voice AI will begin to expand and is also worth looking into.

Choosing the right technology is essential to the growth of your business. You’ll want to match the tools to your business needs. The four ideas listed will help you get started using new technology to increase your sales and grow your business to success.

This comment was not posted at the Addicted To Decorating page on SiteBuildIt: Don’t know why. Don’t particularly care why. It’s Kristi’s choice.

But I’ll post it here.

So the Forums are closed again. Open, close, open, close… what is SBI but a swing door for cats? Really… they are still shovelling about WordPress, WordPress.com, Wealthy Affiliate… whoever is the next strawman that needs to be knocked down… to convince customers to buy!

Wow! Now there are only 12,035 sites using SBI… what happened to the other 27,365 sites that used to use it? All gone, I guess. That’s still an awful lot of people willing to throw away $300+ for a website builder that offers very little.

I went back to WordPress after leaving SBI, and quite frankly, never looked back. I can do everything that SBI used to make me wait months for; it’s cheaper, more effective, more options, more themes… Of course, it’s not free… but then being in business isn’t free.

As an ex-customer… I’m appalled at the reaction that some people who still believe in Ken Evoy have. Seriously! Just because I choose one service, and you choose another, why do they have the temerity and shame to call someone a ‘bad’ person… What are they? 9 years old?

It’s a product, a service, a SAAS, not a moral choice! So, SBI believers, focus your arguments on the quality of the product, do not use an ad hominem attacks on Kristi who worked her ass off to create an exemplary business both on and off SBI!

Kristi, and many other ex-SBI customers, have done their own research, spent countless hours working within the SBI system, and on many other pieces of software to build their sites. They’ve come to similar conclusions about SBI from a variety of places: that it basically is not just less effective than WordPress… that SBI oversells its tools, overhypes its products, then turns round and blames the customers for not getting it right when inevitably many of them fail.

At one point, SBI represented almost all that was wrong with the Web as Google saw it: spam pages, low-value content, poor quality link farms, customer content that just fed the Gooble bot; until Google saw the entire industry trying to undermine its own index.

While SBI reeled, many people realized the old game had changed, but still SBI encouraged its customers to go down that path, before publishing endless reports into the changes @ Google. Unfortunately, by blaming its customers, chastising WordPress for its inadequacies… and creating a strawman to beat … it inadvertently exposed its own lack of understanding about the monster it had created for all to see; that SBI’s own products failed to deliver on their promises. Then the number of registered domains dropped from 39,292 to approximately 12,000 domains now. What does that tell you? Customers leaving in droves tells its own stories that your insults and ad hominem attacks cannot cover up.

So to quote you: I suggest you do some more research into the real history of SBI, and if you can’t say anything nice to or about Kristi after you realize the truth, please have the decency to not say anything at all. We will respect your silence way more than if you start opening your gob and shouting it off from the nearest rooftop about how good SBI is, and how Saint Evoy will save the world. It isn’t, he won’t. There you go.

However, I would strongly suggest that you read the books by Ken Evoy from the early days. There’s actually good advice in there for new infopreneurs and online webmasters. He really seemed to have touched on something that Google would later pick up on. Just don’t buy his product, for the simple reason: it doesn’t deliver any more.