Great Tips #4: Related Posts Plugin

I was recently taking a look at my stats for the blog. I noticed that my visitors were only reading one page or so, I recalled that I had at an earlier point had a better rate, but it had dropped to only about 1.13 pages per visitor. I couldn’t figure out why because I had installed it, and it was activated.

Turns out, I had changed the theme, and forgotten to include the tracking code for this plugin in the theme’s page for Single Posts. Well, once I edited the theme for that, my stats improved a great deal. In fact, Monday’s rating was now over 2.4, so that was an instant improvement. In fact, that improvement is the primary reason I am recommending this plugin. It works, it’s as simple as that. So you can go to the website here and read about it, download it, and install it yourself.

I’m considering installing the code on all posts that occur on the main page as well as the single post pages.

Happy 2007.

Payperpost: can it juice its Performancing even more?

Payperpost recently had a major announcement about its company. Payperpost is involved in blog advertising and has recently had a string of successes, including $3 million investment in its future.

The latest news is that it has picked up the major assets of Performancing.com: including the metrics technology, the classified ads system, plus one or two other assets. Ted Murphy, PPP’s CEO, commented that the technology tracking system would “allow us to provide real data about a blogger’s traffic and what’s being clicked on on their blog.” But PPP did not purchase the advertising system that Performancing.com recently tested.

(Woops! I was finished writing this when I hit post. After I came back, nearly 70 words had DISAPPEARED: ed. I don’t quite know why… So I’ll have to rewrite the rest as I remember it)

So what do I think? Well, I think it’s quite exciting that PPP is considering strategic acquisition to bolt on the necessary extensions. The metrics technology would really help bloggers in PPP to take advantage of the stats, as well as the advertisers would get a far better idea of which blogs/posts/bloggers attract more readers. This could be very good for individual bloggers payments.

I wonder why they didn’t buy the ad system. I think that that opportunity could have provided an extra revenue stream for PPP. They would be able to bundle posts with ads in the system across a variety of blogs for the advertisers. Opportunity lost, I think.

I’m intrigued though by the Performancing Exchange. I never joined that, so I had a look. It could be quite a dynamic environment from which to attract new bloggers for PPP, except that the frequency of posting on that exchange was quite minimal. I was looking at postings from way back in October on the first page. Mmm.

So I think Ted kind of got a mixed bag of goodies… Still, time will tell if that is the case.

This is a sponsored post by Payperpost.com.

Good Blogs: Dividend Guy Blog

The Dividend Guy Blog – One Guy’s Journey to Passive Income Through Dividend Investing »
I’ve been enjoying exploring this blog for a number of reasons. I can’t remember exactly how I came across the blog. But I bookmarked it for further explorations. so here are the reasons I like this blog:

1. it focuses on choosing dividends, esp. with growth of dividend;
2. it describes how to choose good dividends, with good examples;
3. and it also monetizes the blog in some interesting ways.

I think this blog is a very educational one, one that I am adding to my blogroll, and my daily reading!

Kenneth