Amazon.com Affiliate Program: Surprised by earnings

Affiliate Programs are a venerable aspect of online money making, none more so than Amazon.com’s own program. Recently, John Chow reported on why he wasn’t an Amazon.com affiliate (most likely, because he runs his own affiliate program, called TTZMedia) saying that he thought the products were non-exclusive, low rates of commission, etc..

It reminded me that I had joined Amazon.com affiliate’s program yonks ago. I think I got $22 or so. Not bad, but I didn’t take a check for the amount. Instead, I used it for books and videos. I took a look at the recent stats, I had earned a grand total of $1.36 since January. I hadn’t done anything to earn that money, except place the code on a few sites, about a century ago.

So I’m now trying to add the code to this website, to see what happens. Since I added the old code, there are a few more options, such as Omakase. Affiliates writes:

Omakase – leave it up to us! Omakase links will show an Associate’s visitors what they’re most likely to buy based on Amazon’s unique understanding of the site, the user, and the page itself. To create Omakase links, simply modify the template and appearance elements below and copy the resulting code on to your page. Then leave the rest to Omakase!

This will create dynamic links for your product ads, though you can choose general categories as well. I selected out Personal, Sports, etc., though I included books, video, and so on. This image shows the general options, including banner size, but there’s an advanced options feature that allows selection of categories.

omak

Despite John’s criticisms, I still think Amazon can be helpful for blogs that don’t have other Affiliate programs going, or if you want to include book products. It’ll give you a chance to get a feel for affiliate programs, but soon you’ll be wanting to earn more!

Google Analytics: Have you got it set up yet?

Google Analytics has been around since November 2005, and was recently revamped with a new GUI as pictured below. Given all the other options that are around, including Sitemeter, MyBlogLog, and so on, Google Analytics is really the simplest solution and can provide a lot of useful statistics without much configuration.

analytics

Have you installed it on your website yet? If not, why not?…!

Step 1: Make sure that you have signed up for your Analytics Account (it’s free). If you already have a Google Account, so much the better.

Step 2: Log in, and create a new Analytics Account.

newaccount

Step 3: Then click on ‘Add Website Profile’ (Top Right in the image below).

websiteprofile

Step 4: Now you’ll see your website profile which is easy to fill out.

profile

Step 5: Once done, you’ll get your tracking code.

script

Step 6: Look for the tracking code at the bottom, copy the entire text in the box beginning <script>…</script>. It looks like this, but the UA number is different for each code.

<script src=”http://www.google-analytics.com/urchin.js” type=”text/javascript”>
</script>
<script type=”text/javascript”>
_uacct = “UA-******-*”;
urchinTracker();
</script>

Now open your blog software (I’m assuming Wordpress 2.0+). Login to the administration area of your blog.

Step 7: Look at this image to identify the three mini-steps to locate the right file to edit for your current theme.

admin

  • i. Find the theme editor, under Presentation.

  • ii. Select your current theme.

  • iii. Click on the file called ‘footer’ to edit that file.

Step 8: Each footer file will be different, but the process is similar. Place the code at the bottom of the footer file, but BEFORE the last <BODY> tag. Then click “Update File”.

foooter

(Observant users will note that I didn’t paste my code in there! I can’t remember where I put it on this blog! … But for my other website, that’s where it is, right on the orange line!!! :D)

Step 9: You should go back to your Analytics account to check that the status has changed. You will see the following graphic.

wait

Step 10: Wait patiently for about 12 hours or more before data starts to show up in the reports!

Happy Googling!

Odd Facts About this Blog

StumbleUpon.com just sent me a bunch of traffic! I’d forgotten that I’d even registered with them! That’s over 200 individual readers! So, if you came by StumbleUpon.com, then welcome… take a few minutes and read around this blog!

The top browser for this blog is Firefox with nearly 68% of the traffic.

1. Firefox 68.76%
2. IE 25.64%
3. Safari 3.63%
4. Opera 1.18%

Those are the top 4 browsers! Non-IE browsers account for almost 3 times the IE browsers, which is great! Most of the FF browsers were on Windows, though all three primary platforms were represented. No other browser seemed to have such a performance.

About 20% of the traffic is from Search Engines, while nearly 61% is from referring sites. So, if you are struggling, get linking!

The top five articles this past month are

If you haven’t read these, then check them out. Leave a comment, and let us know what you think!